| Before a Digital Marketing campaign begins, Inetasia conducts research and analysis
to determine the most appropriate keyphrases to use in the campaign. This includes
analysis of keyphrase popularity and competitive environment. |
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| Inetasia conducts "ON-SITE" website optimization in order to achieve high rankings
when Internet users search for specific industry-related keywords and phrases.
Search Engine Registration is a mainly one-time service. Read more |
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| Inetasia conducts ongoing "OFF-SITE" optimization and quality link-building to help
keep your website in the forefront of searches for relevant terms on the major
Search Engines. Read more |
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| Inetasia will submit your website to selected fee-based directories to help enhance
search engine rankings and boost traffic. Directories also serve as a credible
online branding exercise. |
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| Online press release submissions will help raise the profile of your organization,
generating significant numbers of views, whilst at the same time helping to boost your
Search Engine rankings. Inetasia will submit press releases to multiple online channels.
Press release submissions can be part of a multi-component campaign or a
standalone service. Read more |
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Submission of articles to relevant online media channels and Web 2.0 sites can
significantly boost the overall quality score of your website, as well as generate online
interest through numerous syndications across the World Wide Web. Web 2.0 media
syndication can be part of a multi-component campaign or a standalone service.
Read more |
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| Inetasia implements and manages Pay-Per-Click campaigns, for example Google
AdWords to generate higher levels of pre-qualified traffic for our clients. Services
include keyphrases research, copywriting, media planning and buying, landing page
consultation, campaign management and reporting. Pay-Per-Click can be part of a
multi-component campaign or a standalone service. Read more |
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| Inetasia provides consultation and syndication services for clients wishing to market
their products and services using audio-visual content. Inetasia distributes content
syndication services such as PRWeb and video sharing and booking sites such as
YouTube and Digg. Audio-visual syndication can be part of a multi-component
campaign or a standalone service. |
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A Results-Driven Approach
Digital Marketing results typically take from 3 to 6 months. Currently we measure our performance against four benchmarks:
- Increased numbers of visitors, page views and overall traffic - we focus on drawing more high-quality
traffic to your site using safe ("white hat") link-building, Web 2.0 and content syndication techniques.
- Higher Search Engine placement - the number of targeted keyphrases in the top 30 positions of Google,
MSN and Yahoo, which covers approximately 85% of Web search traffic.
- Press Releases - the number of impressions registered for online Press Releases about your organization.
- Web 2.0 Media Syndication - the number of online media channels and Web 2.0 sites that syndicate content about your organization.
Inetasia provides detailed monthly summary reports covering the results of all our Digital Marketing initiatives.
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