Inetasia Signs Webtrends Deal With Singapore Government

Singapore, January 5th 2009

The Singaporean Ministry of Foreign Affairs (MFA) has announced it has signed a Webtrends deal with Inetasia, a leading Asia based independent Internet consultancy.

Inetasia’s Webtrends consultants will ensure that all of the Singapore Ministry of Foreign Affair’s website pages, content and conversion scenarios are properly tagged to yield comprehensive and meaningful data for various end user requirements.

Webtrends web analytics is a leading solution for accurate and actionable metrics to optimize online marketing performance for maximum return on investment.

"It is essential that the Singaporean Ministry of Foreign Affairs uses the Internet to its utmost potential when dealing with requests, and responding to domestic and global crisis. Webtrends can help it do that, and our technicians will work with representatives of the Singaporean government every step of the way in this process," said Gregory Smyth, Inetasia’s CEO and founder.

Webtrends dramatically improves web results for many of today's largest companies and most innovative marketers. The web analytics and marketing optimization solutions have set a gold standard for innovation, performance and value since the establishment the analytics industry in 1993.

About Inetasia

Inetasia provides a range of enterprise-level marketing solutions to help its clients consolidate, integrate and quantify online initiatives. Inetasia places a strong emphasis on the integration of solutions and detailed reporting for maximum return on investment. From the initial Design, Campaign Optimization and Management, through Search Engine Optimization, Internet Marketing, Ad Serving to Web Analytics and Multivariate Testing; Inetasia provides the tools and expertise to help its clients succeed online.

Inetasia's flagship clients include major local and multinational corporations such as HSBC, Visa, Deutsche Bank, Hong Kong Trade Development Council, Bangkok Hospital, Accor Asia Pacific, Philippine Airlines, Shangri-La Hotels and Resorts, Hong Kong Tourism Board, SmarTone-Vodafone, SingTel, Orient Overseas Container Line, and Maxis Communications.

For more information, please contact Gregory Smyth, CEO
gsmyth@inetasia.com