Jobstreet.com Recruits Inetasia For Webtrend On Demand Success

Hong Kong, June, 2013

Jobstreet.com, a new client of leading Asia-based Internet consultancy Inetasia, has signed up for Webtrends On Demand, a strategic solution that will enable the news-events to track and analyze its online presence and marketing across various digital channels.

Webtrends On Demand is one of the most sophisticated cloud based reporting and decision-making tools available. It provides customers in depth analysis of their online marketing campaigns as well as other digital initiatives.

Jobstreet.com wanted a solution that could accurately track its website visitor behavior and traffic, mobile sites as well as its Search Engine marketing results. Webtrends On Demand will help Jobstreet.com identify which marketing strategies and activities in particular are the most attractive to its online audience in order to produce the best results when it comes to optimizing its online and digital marketing spend. At the same time, the Webtrends data will help in strengthening customer relationships.

Increasing conversion rates is a key objective in Jobstreet.com’s online marketing plan for the coming year. With the Webtrends solution, the news-events will obtain valuable business intelligence to help in achieving their conversion rate objective. The data can offer strategic insight into the reach, performance and market response to Jobstreet.com’s online presence and digital marketing initiatives.

“The accurate and actionable web analytics that Webtrends Analytics On Demand gathers can be extremely beneficial for those with a more complex online marketing strategy spread across several digital channels. As is the case with Jobstreet.com, which will now benefit from the insightful, strategic-friendly picture of its overall online presence that the analytical data paints”, said Inetasia CEO Gregory Smyth.