Inetasia gets creative with newly formed Ad-Lib partnership

Hong Kong, September 15 2021 – Inetasia has bolstered its marketing technology stack offering by partnering with Ad-Lib, a leading creative management platform that brings AI and data into dynamic ad creatives, and automates creative production.

Ad-Lib.io is incredibly excited to be working with Inetasia, taking our next-gen Creative Management Platform further into the market. - Randal Foo, Ad-Lib.io

Ad-Lib has enabled access to scalable ad creatives for regional brands such as HSBC, Nestle, J&J, Grab and Lotus, allowing these organizations to accommodate overall targeting and personalization strategies. Ad-lib also automates the process, assigning creatives to campaigns, with integrations for many of the major channels such as DV360, Facebook and Youtube. This allows performance marketing teams to launch campaigns faster, and understand which creative assets work best.

With our new Ad-Lib partnership, we can now support the final element of a successful personalization strategy – being able to drive personalization at scale through creative management for our clients. We look forward to seeing positive results from this strong complement to our best-of-breed technology stack.

- Gregory Smyth, CEO, Inetasia

About Inetasia

Inetasia provides enterprise level digital solutions and services that integrate, measure, and optimize online initiatives.  Founded in 2001, Inetasia has a rich history as being one of Asia's earliest Internet solutions providers. As official Amplitude, Tealium, AB Tasty, Braze, Webtrends, and TYPO3 partners, Inetasia is a leader in the ever-evolving digital measurement and optimization landscape. Inetasia recently launched Campaign Sherpa, a proprietary performance optimization and auditing platform which generates actionable insights and data-driven marketing decisions.

Inetasia’s APAC headquarters are located in Hong Kong with multilingual digital experts, account managers and technical support engineers located in other key Asian locations. Inetasia has a proven record of success assisting some of the most recognized and respected organizations and brands across Asia achieve their digital and optimization goals. We provide local, multilingual support to clients such as Prudential, Hong Kong Exchanges, Hong Kong Tourism Board, Hong Kong Trade Development Council, Global Sources, Thai Airways International, GCP Hospitality, Asian Development Bank, Hong Kong Broadband Network, Hong Kong Telecom, Bank of Communication, Charoen Pokphand Foods, and many more.

For more information, please contact Gregory Smyth, CEO
[email protected]

About Ad-Lib

Ad-Lib fuses right-brain and left-brain teams into one massively creative hive mind. They simplify the effort to create, deploy and manage creative assets across digital channels. Their team of designers, engineers and marketing experts bring the breadth of digital marketing together, ensuring that creative ideas and media decisions are considered, planned and executed collaboratively.

For more information on Ad-Lib, visit https://www.ad-lib.io/