Measuring What Matters Across All Digital Channels (Hong Kong)

Location :
Cliftons Hong Kong Level 33, 9 Queen's Road Central Central, Hong Kong
Date :
Tuesday September 20th, 2011
Time :
9:00 am - 12:00 pm
Cost :
Free

Agenda

Time    
8:30 – 9:00 am : Registration
9:00 – 9:10 am : Opening Remarks - Gregory Smyth, CEO - Inetasia Solutions Limited
9:10 – 9:40 am : Social, Mobile & Sharepoint - Webtrends Powers it All!
  • Third Wave - The transformation of Analytics
  • Social - The New Social Media Command Center
  • Mobile - Measure what Matters
  • Sharepoint - Expansion to Internet websites
Speaker : Sean Browning, Director – Global Partner Sales (APAC/LATAM), Webtrends
9:40 – 10:20 am : Webtrends Social
  • Facebook – Build an App in 10 minutes - Live Demo!
  • Do it Yourself Campaigns
  • Wall Control
  • Learn how to get your 1st App for Free!
Speaker : Sean Browning, Director – Global Partner Sales (APAC/LATAM), Webtrends
10:20 – 10:40 am : COFFEE BREAK
10:40 – 11:20 am : Successful Branding - Microsoft Digital Marketing Platform
  • Online Consumer Behaviour Trends and Marketing Spend
  • How to Maximize Online Assets including Portal Technology
  • Learn Online Monetization Strategy
  • Review Successful Case Studies
Speaker : Jason Leung, DMP TSP Lead, Greater China – Microsoft
11:20 – 11:40 pm : Case Study – Returning Hope
  • Developing and Managing an Online Business
  • Integrating Web, Optimization and Analytics
  • Interpreting Web Analytics Results
  • The Move to Social
Speaker : Loron Orris, Director – Returning Hope
11:40 – 12:00 pm : Q & A
Speaker : Sean Browning, Director – Global Partner Sales (APAC/LATAM), Webtrends
Loron Orris, Director – Returning Hope
Gregory Smyth, CEO, Inetasia Solutions Limited
Jason Leung, DMP TSP Lead, Greater China – Microsoft

Seats are limited to 2 per company. Please reserve a seat no later than September 15th, 2011.

Registration is on a "first come, first served" basis. Limited to the first 50 people only!