Events & Seminars

Gaining a single customer view in a multi-channel world is a challenge every business faces today. Consumers are now using web, mobile, and social platforms as a way to interact with businesses making it increasingly difficult for marketers to engage customers online. Marketers have left behind old web tracking techniques in search of integrated solutions that allow them to collect, analyze and implement data quickly to ensure delivery of relevant customer experiences across all digital channels. Information from existing and new sources of internal data is used to find patterns that easily identify a customer’s most recent tastes and preferences that marketers can use to segment and personalize the content delivered in their campaigns ultimately leading to increased conversions.

Sign up for our next seminar to learn what solutions are helping companies adapt to the new digital world!